With the help of Google, you can make your website easily discoverable. It’s about Google Webmaster tools that will assist to make your site available to online users with related search queries.
If you have created your beautiful store pages and crafted the Title and Meta tags for your store, then it’s time to submit your store to Google. In this 3-minutes post, we briefly describe it for those who don’t know where to begin.
Why Google Webmaster tool is worth to be applied?
- It works rather simple: you submit your Shopify store domain and the sitemap and this info comes to Google. Google crawls your website to get and understand your content.
- In 3-4 days after submitting, you are able to see how many of the pages and images are indexed from your site.
- After this, you may track and analyze your search data lime keywords, clicks, and impressions for your Shopify store.
So, how to quickly begin setting up a Shopify store in Google Webmaster? You should have an account at google.com/webmasters. If so, follow the next steps:
Step 1. Add your site
Initially, you will see the option “Add a Property” when you get inside the dashboard.
You need to copy the URL of the store from the address bar of the browser and paste it in the proposed space. Click the button and that’s it.
Step 2. Verify your site
When your site is added, you will need to verify your ownership. You may use any of the Alternate methods:
Google Analytics option is the easy way to verify your Shopify store. To do it, set up for the store with the same email ID you have used for the Webmaster Tools account (of course, you must have the Google Analytics account for it). You will definitely need the Google Analytics setup for your store anyway, so do it first.
If you have a Google Analytics account with different email ID, so, give the Edit permission from your Analytics account to the email ID used for the Webmaster Tools.
Next, choose the option and click Verify.
You may also use another way, choosing the HTML Tag option.
To perform it, you’ll need to copy the HTML code that will be generated for you.
- Co to Your Themes in Shopify and edit theme code option.
- Find and open “theme.liquid” file. You will be able to paste the code Google generated for you and we are good to go (right under the tag).
- Then go back to Google webmaster and click “Verify” at the page bottom. The page should load.
- Choose “Continue” and start your journey with Google webmaster.
Step 3. Submit the sitemap of your Shopify store
What is sitemap?
All the stores on Shopify automatically generate a sitemap.xml file. It includes links to your products with pages, images, collections, and blog posts. What for?
Google, Bing and other search engines use this to index sites to make your store’s pages appear in search results. As you know, submitting your sitemap to Google Search Console makes Google easier to find and index valuable pages on your site.
Actually, there is no clear guarantee of how long it will take in Google because the process of indexing your site can take some time.
- Find the option to add the sitemap and type “sitemap.xml” in the text box provided.
- Click Submit and this will add your submit to Google.
- Check the index status in the same Sitemap option starting after few days.
What are the benefits of submitting your Shopify store to Google Webmaster?
- The Crawl error section will assist you if there are issues with your site URL and Google can’t crawl it. You’ll be able to fix them.
- It provides all your search data in one place that is good for figuring out your SEO performance.
- Search console enables you to do lots of other things. It is like a control room for your store’s SEO performance.
The steps described above should be enough to provide you with a clear idea of how important Google Webmaster tool is to your Shopify store.